The Passion Economy : The New Rules for Thriving in the Twenty-First Century

The Passion Economy : The New Rules for Thriving in the Twenty-First Century

Adam Davidson  (Author)
An indispensable roadmap and a refreshingly optimistic take on our economic future: Award-winning New Yorker staff writer and brilliant creator of NPR´s Planet Money shows us how the 21st century economic paradigm offers unprecedented opportunities for curious, ambitious individuals to combine the things they love with their careers.

From ´Focus on Intimacy at Scale´ to ´Find Your Valuable Five Percent´ and ´The Harder Your Core Customer Is to Reach, The Better You Will Do´, Adam Davidson lays down the Ground Rules for success in the new economy.

Drawing on inspiring case studies - a sweatshop-owner´s daughter fighting for better working conditions, an Amish craftsman meeting the technological needs of his fellow farmers - as well as the latest academic research, he shows us how the twentieth-century economy of scale has given way in this century to an economy of passion.

Davidson´s special talent for breaking down daunting economic terminology and making theory accessible have won him not only respect as an economics guru but also most of broadcast journalism´s highest honours. In this breath-of-fresh-air book, he inspires us all to see that with intimacy, insight, attention, automation, and of course, passion, we can succeed in this new economic world.
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  • Product code: 9781473683662
  • Barcode: 9781473683662
  • Added: Jan 29, 2020
  • Author: Adam Davidson
  • Publishing company: John Murray
  • Year of publication: 2020
  • Language: English
  • Book format: Paberback
  • Pages: 336
  • Size: 132x111

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