This book examines media, performance and the public space as sites of intangible cultural heritage – a heritage that moves beyond physical museums and monuments to encompass film and media, performing arts, oral traditions, social practices, rituals, artefacts, and cultural spaces. Focusing on the current methodological challenges and new frameworks that surround the study of intangible cultural heritage in the public space, this volume explores the ways in which intangible cultural heritage is formed, represented, appropriated, and changed. The authors propose a broad understanding of cultural heritage emerging from the public sphere, encompassing museums, oral traditions, performing arts, social practices, artefacts, media and cultural spaces as the inclusive, collective cultural expressions of everyday culture. This unique and interdisciplinary volume will interest scholars and students of cultural studies, cultural heritage, media and film studies, performance studies, history and sociology.