Маркетинг и продажа

Cybernetic Circulation Complex: Big Tech and Planetary Crisis

Nick Dyer-Witheford, Alessandra Mularoni

Networking for Introverts: Convert Contacts into Contracts with the Power of Personal Chemistry

David Kean,Louisa Clarke

Trust, Media and the Economy: Mutual Relations

Artist Entrepreneurship for Life: Making Art Work for You

Diane R. Scott

Artist Entrepreneurship for Life: Making Art Work for You

Diane R. Scott

Entrepreneurial Cosplay: Creating Identity, Building Identity, Brand and Business Acumen

Money and Marketing in the Art World

Henrik Hagtvedt

Money and Marketing in the Art World

Henrik Hagtvedt

Sustainable Manufacturing: Concepts, Tools, Methods and Case Studies

S. Vinodh

Sustainable Product Design and Development

Anoop Desai,Anil Mital

Advertising in America: A Reference Handbook

Danielle Sarver Coombs

Branding and Product Design: An Integrated Perspective

Monika Hestad

The 'Made in Germany' Champion Brands: Nation Branding, Innovation and World Export Leadership

Ugesh A. Joseph

Brand Risk: Adding Risk Literacy to Brand Management

David Abrahams

Longer Lasting Products: Alternatives To The Throwaway Society

The Work Smarter Guide to Sales: The 5-week Shortcut to Superb Sales Performance

Maria Morozova-Duthoit,David Kean

Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Success

Jordan Belfort

The Smart Advertising Book

Dan White

The Routledge Companion to Public Relations

The 10-Second Customer Journey

Todd Unger

Industrial Products: A Guide to the International Marketing Economics Model

Erdener Kaynak,Hans Jansson

The Unsold Mindset: Redefining What It Means to Sell

Colin Coggins,Garrett Brown

Wonder City of the World: New York City Travel Posters

Nicholas D. Lowry,Angelina Lippert,Tim Medland,Catherine Bindman

Hacked. The Secrets Behind Cyber Attacks

Jessica Barker

Design Your Business: A Creative Pathway to Transforming Ideas into Successful Products

Luca Iandoli,Kevin T. James

Hollywood Online: Internet Movie Marketing Before and After The Blair Witch Project

Dr. Ian London

Hegarty on Advertising. Turning Intelligence Into Magic

John Hegarty

I love it. What is it?: The power of instinct in design and branding

Turner Duckworth,Gyles Lingwood

Recycling and Lifetime Management in the Textile and Fashion Sector

International Perspectives on Museum Management: Looking Towards Desirable Futures

International Perspectives on Museum Management: Looking Towards Desirable Futures

Upgrade Culture and Technological Change: The Business of the Future

Adam Richard Rottinghaus

Fundraising Management in a Changing Museum World

Kate Brueggemann,Donna McGinnis

Fundraising Management in a Changing Museum World

Kate Brueggemann,Donna McGinnis

Organic Social Media. How to Build Flourishing Online Communities

Jenny Li Fowler

Content Marketing Strategy Harness the Power of Your Brand´s Voice

Robert Rose

Advertising Concept Book 3e: Think Now, Design Later

Pete Barry

Do Penguins Eat Peaches? And Other Unexpected Ways to Discover What Your Customers Want

Katie Tucker

Ethics for Engineers: A Brief Introduction

Anthony F. Bainbridge

CustomHer Experience. The Importance of Tailoring Your Brand Experience to the Female Consumer

Katie Mares

Selling Architectural Ideas

Tom Porter

The Guide to Earned Media. How to Use PR Strategies to Enhance Your Brand

Annie Pace Scranton

Food Crime: An Introduction to Deviance in the Food Industry

Matthew Robinson

Food Crime: An Introduction to Deviance in the Food Industry

Matthew Robinson

The Brand Named You

Evelin Org, Olesija Saue

Launch in 5

Will Russell

Celebrity Fashion Marketing: Developing a Human Fashion Brand

Fykaa Caan,Angela Lee

Celebrity Fashion Marketing: Developing a Human Fashion Brand

Fykaa Caan,Angela Lee

Time, Money, Freedom: 10 Simple Rules to Redefine What's Possible and Radically Reshape Your Life

Ray Higdon,Jessica Higdon

Marketing Strategy for the Creative and Cultural Industries

Bonita Kolb

Technology, Business and the Market: From R&D to Desirable Products

John S. Sheldrake

Marketing Strategy for the Creative and Cultural Industries

Bonita Kolb

The Sell

Fredrik Eklund with Bruce Littlefield

Two Beats Ahead

Panos A. Panay,R. Michael Hendrix

Employee Experience: Develop a Happy, Productive and Supported Workforce for Exceptional Individual and Business Performance

Ben Whitter

The Edge of Disruption: Ride the Wave of Digital Transformation

Sally Eaves

Sell It Like Serhant : How to Sell More, Earn More, and Become the Ultimate Sales Machine

Ryan Serhant

The Infinite Game

Simon Sinek

Indian Movie Entrepreneurship: Not just song and dance

Rajeev Kamineni,Ruth Rentschler

Indian Movie Entrepreneurship: Not just song and dance

Rajeev Kamineni,Ruth Rentschler

Virtual Competition : The Promise and Perils of the Algorithm-Driven Economy

Ariel Ezrachi

Digital Talent: Find, recruit and retain the people your business needs in a world of digital transformation

Matt Alder

Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers

Robert G. Barnwell

Guerrilla Film Marketing: The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers

WINNER: How to Win Business Awards

Denise O'Leary

An Introduction to Applied Semiotics: Tools for Text and Image Analysis

Louis Hebert

The Handbook of Communication Training: A Best Practices Framework for Assessing and Developing Competence

An Introduction to Applied Semiotics: Tools for Text and Image Analysis

Louis Hébert

How To Have A Good Day : The Essential Toolkit for a Productive Day at Work and Beyond

Caroline Webb

Talk Like TED : The 9 Public Speaking Secrets of the World´s Top Minds

Carmine Gallo

The $100 Startup : Fire Your Boss, Do What You Love and Work Better To Live More

Chris Guillebeau

Avedon Advertising

Richard Avedon,The Richard Avedon Foundation,Laura Avedon

Design and Emotion

The Marketing Edge for Filmmakers: Developing a Marketing Mindset from Concept to Release: Developing a Marketing Mindset from Concept to Release

Russell Schwartz,Katherine MacDonald

The Marketing Edge for Filmmakers: Developing a Marketing Mindset from Concept to Release

Russell Schwartz,Katherine MacDonald

100 Side Hustles. Unexpected Ideas For making Extra Money Without Quitting Your Day Job

Chris Guillebeau

The Creative Thinking Handbook: Your Step-by-Step Guide to Problem Solving in Business

Chris Griffiths

Inspiring Innovation: 75 marketing tales to help you find the next big thing

Giles Lury

The One Show, Volume 40

The One Club

Building A Story Brand: Clarify Your Message So Customers Will Listen

Donald Miller

The Routledge Companion to Arts Marketing

Furniture Marketing: From Product Development to Distribution

Richard R. Bennington

Fancy Pop Design

Pie International

Creative Superpowers: Equip Yourself for the Age of Creativity

Daniele Fiandaca,Mark Earls,Laura Jordan Bambach,Scott Morrison

Creative Arts Marketing

Brian Whitehead,Terry O'Sullivan,Cathy O'Sullivan,Elizabeth Hill

Creative Arts Marketing

Liz Hill,Catherine O'Sullivan,Terry O'Sullivan,Brian Whitehead

Service Supply Chain Systems: A Systems Engineering Approach

21 Secrets of Million-Dollar Sellers: America's Top Earners Reveal the Keys to Sales Success

Stephen J Harvill

21 Secrets of Million-Dollar Sellers: America's Top Earners Reveal the Keys to Sales Success

Stephen J Harvill

Superhuman Innovation: Transforming Businesses with Artificial Intelligence (C.Duffey) PB

Chris Duffey

Blockchain Babel: The Crypto-craze and the Challenge to Business (I.Pejic) PB

Igor Pejic

The Salesperson´s Secret Code: The belief systems that distinguish winners

Ian Mills

The Visual MBA. A Quick Guide to Everything You´ll Learn in Two Years of Business School

Jason Barron

Scaling Lean. Mastering the Key Metrics for Startup growth (A.Maurya)

Ash Maurya

Measure What Matters : OKRs: The Simple Idea that Drives 10x Growth

John Doerr

This is Marketing : You Can´t Be Seen Until You Learn To See

Seth Godin

The Superbosses Playbook (S.Finkelstein) TPB

Sydney Finkelstein

Superbosses (S.Finkelstein) TPB

Sydney Finkelstein

The Everything Store. Jeff Bezos and the Age of Amazon

Brad Stone

The Four : The Hidden DNA of Amazon, Apple, Facebook and Google

Scott Galloway